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Management

GMM.GEN.M3

M3M3 — Senior Managermedium0.70draftglobalv1

Director of Growth Marketing: Owns the growth marketing function or growth program at company level.

Summary

Director of Growth Marketing: Owns the growth marketing function or growth program at company level.

Level — M3 — Senior Manager

Leads multiple teams or a sub-function; sets goals and owns cross-team execution.

Scope
Multiple teams or a sub-function
Autonomy
Sets goals within functional strategy
Complexity
Multi-team execution and resourcing trade-offs
Impact
Sub-function outcomes
Decision rights
Owns goals, budget input, and people decisions across teams
Leadership
Manages managers and/or several teams
Typical experience
8–12 yrs

Core outputs

No core outputs recorded yet.

Adjacent roles

Nearest roles by structural coordinates (level + taxonomy). Distance 0 → 1; each carries its 3-state match band. How coordinates work →

Components

Responsibilities1

  • Owning the growth marketing functioncommonlevel

Tasks5

  • Lead growth function.commonlevel
  • Influence cross-functional initiatives.commonlevel
  • Drive organizational impact.commonlevel
  • Foster innovation.commonlevel
  • Communicate strategic vision.commonlevel

Skills8

  • Strategic leadershipcommonlevel
  • Cross-functional influencecommonlevel
  • Innovationcommonlevel
  • Communicationcommonlevel
  • Organizational impactcommonlevel
  • Problem-solvingcommonlevel
  • Project managementcommonlevel
  • Visionary planningcommonlevel

Knowledge8

  • Strategic impact developmentcommonlevel
  • Cross-functional leadershipcommonlevel
  • Innovation in growth marketingcommonlevel
  • Advanced strategic planningcommonlevel
  • Organizational impact strategiescommonlevel
  • Problem-solving techniquescommonlevel
  • Project management frameworkscommonlevel
  • Visionary planningcommonlevel

competency2

  • Strategic Impactcommonlevel
  • Cross-functional leadershipcommonlevel

qualification5

  • Strategic impactcommonlevel
  • MBA or advanced degreecommonlevel
  • Bachelor's or Master's degree in Marketing or related fieldcommonlevel
  • 10+ years of marketing experiencecommonlevel
  • Proven leadership in growth marketingcommonlevel

Title aliases

AliasTypeConfidenceApproved
Senior Manager, Growth Marketing Managercommonmedium0.66
Growth Marketing Manager Senior Managercommonmedium0.60

Classification mappings

O*NET / SOC

  • code=13-0000title=Business & Financial Operations Occupationssource=inferred_from_superfunctionreviewStatus=needs_review